Break From The Pack: How To Compete In A Copycat Economy (Hardback)

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Author: Oren Harari

Published: 2007

Publisher: FT Press/Pearson

Format: Hardback

Pages: 299

Suitable: Tertiary / Reference

Harari introduces six strategies for propelling an organization where competitors can't follow. Readers will learn how to dominate markets and when to leave them; how to create a "higher cause" that will mobilize stakeholders; and how to build a pipeline of compelling products in any industry.

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Code: 9780131888630

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